New Article by Ari Betof and Kelsey Vrooman in The Yield Magazine

Ari Betof
Mission and Data
Published in
2 min readSep 14, 2022

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The most recent issue of The Yield, Enrollment Management Association’s (EMA) member publication, features Mission and Data’s co-founders and partners, Ari Betof and Kelsey Vrooman. In Elevating Your Game With Data, they share valuable key questions and tips recognizing that “leveraging data to inform strategy, decision making, and action is a growing edge for many independent schools’ enrollment management offices.”

“EMA is deeply committed to serving its members. It brings Kelsey and me great joy to be EMA’s strategic data partner and to help them continue to maximize impact for enrollment professionals and their school communities,” shares Ari Betof.

Ari Betof and Kelsey Vrooman’s article in EMA The Yield magazine

Schools are eager to use data to better inform mission-aligned decision making. In “Elevating Your Game With Data.” Betof and Vrooman touch upon:

  • Data for board meetings
  • Strategic enrollment management planning
  • Driving change
  • Predictors of success and false flags

“Supporting schools that are building a culture of mission-driven, data-informed decision making is our firm’s north star, and we are thrilled to partner with EMA to share our insights,” says Kelsey Vrooman.

You can read the full article in the spring issue of The Yield.

Mission & Data is a firm dedicated to the effectiveness, health, and vitality of educational institutions and other organizations that make the world a better place. We are committed to enhancing mission-driven, data-informed leadership and governance by:

  • Consulting to improve organizational effectiveness and facilitate organizational transformation.
  • Developing custom data products, visualizations, and dashboards to highlight progress, identify trends, and leverage actionable insights.
  • Auditing current practices and analyzing organizational data to recommend process efficiencies and strategic improvements.
  • Coaching leaders and boards of trustees to enact institutional vision and build a culture of inquiry-based decision making practices.

If you would like to know more about how Mission & Data can help your organization, please contact us at contact@missionanddata.com.

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Ari Betof
Mission and Data

Co-Founder and Partner at Mission & Data; Husband; Father; Son